
“The Pretty One”: Redefining My Value
“Growing up, there was a strong focus on how I looked. People constantly called me pretty or cute but rarely anything else. If anyone ever called me strong, smart, brave or kind, it either didn’t happen often or wasn’t loud enough for me to actually hear it and believe it. I was just pretty.”

Why Being Authentic Is Hard (But Totally Worth It).
“That love for authenticity has shaped our own journey. We want to be authentic people. But just like those unique spaces, authenticity isn’t always easy to find—especially in a world that prioritizes fitting in.”

I’m Terrified and, It’s Awesome
“My brother and I went out for lunch this week, and it was the best time I’ve had hanging out with him in years. Don’t get me wrong—I enjoy spending time with my brother. But what made this time different was how he answered a simple question.”

Just Keep Swimming: Overcoming Resistance and Staying Stupid
“Resistance isn’t just self-doubt. It can show up as procrastination, perfectionism, overwhelm, or any excuse that keeps us in our comfort zone. And sorry to be the one to tell you, but it never fully goes away.”

Hi. My name is Greg and I’m an Insecure Overachiever.
“The term "Insecure Overachiever" describes anyone who never stopped thinking of life like school. We are strivers—people who get great jobs, live beautiful lives, own beautiful things—but deep down, we know we’ve missed the point.”

Saying ‘YES’ to A Seat At The Table
“The guest list was a curated group of female founders gathered to connect, share, and support one another. It was the kind of invitation I should have been thrilled about, but instead, it sent me into a full-on imposter syndrome spiral.”

The Nutella Trick & Sticking to your goals
“For all the hype around New Year’s resolutions, what rarely gets mentioned is what actually makes them happen: HABITS. Ironically, if you’re looking to create change or achieve something, your goals matter far less than the daily habits you build.”

Get Unstuck: Why Urgency Is the Key to Progress
“If you're considering a change in your life, aspiring to reach a goal, or taking on something challenging, be aware that there will be forces working against you.”

The Power of Prioritizing your F*cks
“In case you missed it in my very honest ‘About Me’, I shamelessly announced that I turned forty this year. Right on schedule, I seemed to slip rather comfortably into a new version of myself I hadn’t met before. This brand-new version makes me feel like Superwoman. I call this my ‘give-less-f*cks-live-shame-free’ era. And it feels like home.”

The Courage to Face Fear
“It's easy to look back on how courageous I've been throughout my life, but it isn't that simple.”

Why we built unblock Yourself
“To kick off our new fiscal year, I proposed a shift in how we conducted our Annual and Quarterly Business Reviews (QBRs). Instead of focusing solely on metrics and business goals, we decided to prioritize personal growth instead.”

What does ‘living with intention' actually mean?
“It’s about identifying your values and what matters most, then aligning your actions to reflect those priorities—instead of simply reacting to life on autopilot.”

Introducing Vienna Waits
“Vienna Waits marks an intentional shift—a decision to center our professional lives on serving and helping others, rather than just ourselves.”